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The people behind the posts

Meet the people behind DBM’s practical guidance on paid search, lead quality, and accountable growth.

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Ellen Silva

Chief Operating Officer

Ellen leads growth strategy across DBM accounts, bringing paid search, measurement, and practical weekly action plans together to turn campaign diagnostics into qualified pipeline. She writes about accountable performance marketing and the decisions that connect media spend to business outcomes.

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Mohamed

Contributor

Mohamed writes about Google Ads strategy for lead-generation teams, with a focus on conversion quality, campaign economics, and connecting media spend to qualified pipeline.

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